Monday, May 25, 2015

How to Talk to Anyone: 92 Little Tricks for Big Success in Relationships

Leil Lowndes
online access from EBSCOhost
check holdings in CityU LibraryFind

"You'll not only break the ice, you'll melt it away with your new skills." -- Larry King

"The lost art of verbal communication may be revitalized by Leil Lowndes." -- Harvey McKay, author of “How to Swim with the Sharks Without Being Eaten Alive”

What is that magic quality makes some people instantly loved and respected? Everyone wants to be their friend (or, if single, their lover!) In business, they rise swiftly to the top of the corporate ladder. What is their "Midas touch?"

What it boils down to is a more skillful way of dealing with people.

The author has spent her career teaching people how to communicate for success. In her book How to Talk to Anyone (Contemporary Books, October 2003) Lowndes offers 92 easy and effective sure-fire success techniques-- she takes the reader from first meeting all the way up to sophisticated techniques used by the big winners in life. In this information-packed book you’ll find:

• 9 ways to make a dynamite first impression
• 14 ways to master small talk, "big talk," and body language
• 14 ways to walk and talk like a VIP or celebrity
• 6 ways to sound like an insider in any crowd
• 7 ways to establish deep subliminal rapport with anyone
• 9 ways to feed someone's ego (and know when NOT to!)
• 11 ways to make your phone a powerful communications tool
• 15 ways to work a party like a politician works a room
• 7 ways to talk with tigers and not get eaten alive

In her trademark entertaining and straight-shooting style, Leil gives the techniques catchy names so you'll remember them when you really need them, including: "Rubberneck the Room," "Be a Copyclass," "Come Hither Hands," “Bare Their Hot Button,” “The Great Scorecard in the Sky," and "Play the Tombstone Game,” for big success in your social life, romance, and business.

How to Talk to Anyone, which is an update of her popular book, Talking the Winner's Way (see the 5-star reviews of the latter) is based on solid research about techniques that work!

By the way, don't confuse How to Talk to Anyone with one of Leil's previous books, How to Talk to Anybody About Anything. This one is completely different!

(Excerpt from amazon.com)



傾聽:決定人際關係的奧秘和技巧 (The Lost Art of Listening)

邁克爾·P·尼科爾斯 (Michael P. Nichols)
online access from SuperStar Digital Library
online access from ProQuest Ebook Central
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現代的人們渴望被傾聽,被了解。什麼是真正的傾聽?為什麼它在現實生活中變得這樣稀少?《傾聽:決定人際關係的奧秘和技巧》闡述了阻礙人們傾聽的各種原因,教導人們如何運用傾聽的藝術來改進和修復各種人際關係,例如夫妻之間,情人之間,父子之間,母女之間,朋友之間,同事之間等。

(摘錄自amazon.cn)













Monday, May 18, 2015

Big Data Revolution: What Farmers, Doctors and Insurance Agents Teach Us about Discovering Big Data Patterns

Rob Thomas, Patrick McSharry
online access from ProQuest Ebook Central
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Exploit the power and potential of Big Data to revolutionize business outcomes

Big Data Revolution is a guide to improving performance, making better decisions, and transforming business through the effective use of Big Data. In this collaborative work by an IBM Vice President of Big Data Products and an Oxford Research Fellow, this book presents inside stories that demonstrate the power and potential of Big Data within the business realm. Readers are guided through tried-and-true methodologies for getting more out of data, and using it to the utmost advantage. This book describes the major trends emerging in the field, the pitfalls and triumphs being experienced, and the many considerations surrounding Big Data, all while guiding readers toward better decision making from the perspective of a data scientist.

Companies are generating data faster than ever before, and managing that data has become a major challenge. With the right strategy, Big Data can be a powerful tool for creating effective business solutions – but deep understanding is key when applying it to individual business needs. Big Data Revolution provides the insight executives need to incorporate Big Data into a better business strategy, improving outcomes with innovation and efficient use of technology.
• Examine the major emerging patterns in Big Data
• Consider the debate surrounding the ethical use of data
• Recognize patterns and improve personal and organizational performance
• Make more informed decisions with quantifiable results

In an information society, it is becoming increasingly important to make sense of data in an economically viable way. It can drive new revenue streams and give companies a competitive advantage, providing a way forward for businesses navigating an increasingly complex marketplace. Big Data Revolution provides expert insight on the tool that can revolutionize industries.

(Excerpt from amazon.com)

書於竹帛 : 中國古代的文字記錄

錢存訓 著
online access from SuperStar Digital Library
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作者依據大量的傳世文獻和考古文物資料,用自己的語言向讀者娓娓講述中國古代文字及其載體和書寫工具的演變史。書中的一些真知灼見:甲骨文字彙、文字書寫的傳統順序等論斷,都給予一種新鮮的觀念。而不斷增補的新的考古資料,又使此書在學術上一直處於研究前沿。因此,本書可作為普通讀者欲了解中國古代書籍史的參考書,也可作為一般學者修習圖書目錄和書籍史的參考書。同時書中包含的中國古代文化傳播和繼承的信息,亦為研究中國文化史、科技史、考古學等學科提供治學資料。

(摘錄自cp1897.com.hk)

Monday, May 11, 2015

City Voices : Hong Kong Writing in English, 1945 to the Present

Edited by Xu Xi and Mike Ingham
online access from JSTOR
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City Voices is the first showcase of postwar Hong Kong literature originating in English. Fiction, poetry, essays and memoirs from more than 70 authors are featured to demonstrate 'the rich variety and vitality of the city's literary production'. Together with work from established authors, both bilingual writers who choose to write in English and expatriate authors who have made Hong Kong their home, a section of 'New Voices' introduces the work of unknown and young writers who are part of today's surge of new creativity.

'As the first anthology of Hong Kong prose and poetry written in English, City Voices is a groundbreaking collection that propels readers from the early writing of the 1950s through the creative surge of the 1990s into today. City Voices has poignant, gorgeous, stunning, disturbing, exhilarating writing and is cause for celebration.' - Arthur Sze, author of seven books of poetry, including The Redshifting Web: Poems 1970-1998

'This most necessary and wildly ambitious collection is as boisterous and packed with voices as a Hong Kong street. With an unruly grace, City Voices boldly asserts the rich variety and vitality of the city's literary production, past and present. What a delight to find within these covers not only some old favorites but so many new, exciting writers and poets, whose contributions will leave the reader longing for more.' - David Wong Louie, author of The Barbarians Are Coming and Pangs of Love

'This anthology, containing selections from Hong Kong writers both famous and newly discovered, lays the soul of Hong Kong bare. In writings by turn humorous or dark, we get a look at the secret life of what is arguably the world's most interesting and cosmopolitan city. If you thought Hong Kong was a city devoted only to making money, shopping, and eating well, City Voices will open your eyes and put you in the presence of a scintillating literary community. Hong Kong has a soul and this anthology proves it.' - Robert H. Abel, winner of the Flannery O'Connor Award for Short Fiction and the author of Riding a Tiger

'What shape will Hong Kong literature take in the hands of Mother China? This seminal anthology of Hong Kong literature in English hints at myriad possibilities: the city becoming more Chinese and less British, or mainland China becoming more Hong Kong, or perhaps an explosion of multi-cultural sensibilities in this theatre of the South China Sea? While the upcoming acts of history might tickle our exotic imaginings, it is worthwhile to see how this was all staged to begin with. Here is an anthology brilliantly collected by two who are themselves literary pioneers, Xu Xi and Mike Ingham, of work originally composed in English, or if not, self-translated to English - perfect for those of us who question the authenticity of translation - an anthology that offers a multi-genre vision from writers who live there or have lived there, writers who are all active observers and participants in Hong Kong's march through history.' - Bino A. Realuyo, editor and author, The Umbrella Country

(Excerpt from hkupress.org)

魯平口述香港回歸

魯平 口述; 錢亦蕉 整理
online access from SuperStar Digital Library
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詳細地敘述了香港回歸過程中的林林總總,中央政府與英國政府的談判、“一國兩制”的提出、國務院港澳辦在香港所做的工作、對歷屆港督及第一屆特首的評價、回歸慶典的經過等等。

由前國務院港澳辦公室主任,前香港基本法起草委員會副秘書長魯平口述,便於讀者了解當時一些鮮為人知的內幕,了解中央政府在解決香港問題上的良苦用心。

(摘錄自cp1897.com.hk)


Monday, May 4, 2015

The Discomfort Zone: How Leaders Turn Difficult Conversations Into Breakthroughs

Marcia Reynolds 
online access from EBSCOhost Audiobook Collection
check holdings in CityU LibraryFind

You want people to stretch their limits, but your conversations meant to help them often fall flat or backfire, creating more resistance than growth. Top leadership coach Marcia Reynolds offers a model for using the Discomfort Zone—the moment when the mind is most open to learning—to prompt people to think through problems, see situations more strategically, and transcend their limitations.

Drawing on recent discoveries in the neuroscience of learning, Reynolds shows how to ask the kinds of questions that short-circuit the brain’s defense mechanisms and habitual thought patterns. Then, instead of being told, people see for themselves the insightful and often profound solutions to what is stopping their progress. The exercises and case studies will help you use discomfort in your conversations to create lasting changes and an enlivened workforce.

(Excerpt from amazon.com)

人性能達到的境界 (The Farther Reaches of Human Nature)

馬斯洛 (Abraham H. Maslow)
online access from Apabi - China digital library
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馬斯洛在探討人性能夠達到多高境界的新問題時,他深深意識到傳統科學否認人的價值的極其危險性和全部科學非道德技術化的嚴重後果。他發現傳統科學具有太多的懷疑論、太冷酷、非人性。他認為傳統科學一直宣稱它只關注事實的認識,而不是“一種意識形態,或一種倫理或一種價值體系,它不能幫助人們在善惡之間作出選擇”。當涉及到人性對事實的認識時,科學常常表現出一種對潛能、對理想可能性的盲目性。馬斯洛要求科學不能排斥價值,要從人性事實的研究中給人們提供生命的意義和理想。

本書共分四章:
第一章 探索生命的需要
第二章 創造人性的境界
第三章 實現自我的價值
第四章 體驗人生的幸福

(摘錄自dangdang.com)

Monday, April 27, 2015

Young People and Housing: Transitions, Trajectories and Generational Fractures

Edited by Ray Forrest and Ngai Ming Yip 
online access from ProQuest Ebook Central
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Young People and Housing brings together new research exploring the economic, social, and cultural challenges that face young people in search of permanent housing. Featuring international case studies from Asia, Europe, and Australia, Young People and Housing is a collection of groundbreaking work from leading scholars in housing policy.

Younger generations across a wide range of societies face increasing difficulties in gaining access to housing. Housing occupies a pivotal position in the transition from parental dependence to adult independence. Delayed independence has significant implications for marriage and family formation, fertility, inter and intra generational tensions, social mobility and social inequalities.

The social and cultural dimensions are, of course, enormously varied with strong contrasts between Asian and Western societies in terms of intergenerational norms and practices in relation to housing. Nevertheless, younger households in China (including Hong Kong), Japan, the USA, Australasia and Europe face very similar challenges in the housing sphere. Moreover, concerns about the housing future for younger generations are gaining greater policy and popular prominence in many countries.

(Excerpt from amazon.com)

成功可以走直線 (Strategic Acceleration)

托尼.杰瑞 (Tony Jeary)
online access from Apabi - China digital library
online access from Ebook Central Academic Complete
check holdings in CityU LibraryFind

本書內容包括:想成功走直線第1步:清晰目標;清晰的目標對於成功至關重要;如何使目標更清晰;提高專注力,讓成功走直線等。

無論你是一名銷售人員,還是一家大公司的CEO,本書都將幫助你感受到杰瑞的魔力。
——馬克·漢森,《心靈雞湯》作者,《紐約時報》暢銷書作家

本書將為你提供一套切實有用的工具,幫助你改變自己的思想和行為,進而幫助你以更快的速度得到你想要的結果。
——博恩·崔西,《時間力》作者,《紐約時報》暢銷書作家

加速成功法將幫助你看清自己的人生目標,保持專注,盡快實現自己的目標。
——史蒂芬·柯維,《高效能人士的七個習慣》作者,《紐約時報》暢銷書作家  

(摘錄自http://www.baike.com/)

Monday, April 20, 2015

The Digital Mystique: How the Culture of Connectivity Can Empower Your Life—Online and Off

Sarah Granger 
online access from EBSCOhost
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In The Digital Mystique, Sarah Granger—a nationally recognized expert on online culture and social technology—shows us how digital media is shaping our lives in real time. Whether it's how we raise our children, communicate in love and partnerships, support causes, or establish friendships and trust, Granger pinpoints the best ways to seize digital opportunities to make our lives richer and fuller.

While the Internet era is one that is frequently criticized as undermining our health, privacy, concentration, and ability to sustain real-world relationships, Granger takes a more optimistic and empowering view. She shares real-life stories and surprising facts about our lives—both online and off—to shed new and fascinating light on the positive effects of the digital media revolution, showing us how we can personally learn, grow, and thrive by engaging in our digitized world.

The Digital Mystique includes the following chapters:

Connecting Is Just the Beginning
.YOU
Friending Is Trending
Love in the Time of Messaging
The Kids Are Online
The Senior Moment
The Passion of the Web
There’s No Business Like E-Business
Community Is the Key
The Difference a Tweet Makes
What We Leave Behind
A Stitch in Digital Time

(Excerpt from amazon.com)


壓力圓舞曲:大學生的壓力管理

王淑俐 著
online access from iRead eBook
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面對課業的壓力、生涯發展的抉擇、社會的競爭以及情感、家庭、人際關係、經濟的種種現實,你是否感到被排山倒海的煩擾情緒所吞噬?人生歷程中,壓力無可避免,若能以積極、正向的心態與之相處,壓力卻能成為我們前進的助力與動力。

「壓力管理」是透過自我負責及自我掌控,將自己的睡眠、生活作息、休閒運動、思考方式、人生目標、生活方式等管理妥善。本書作者透過各種新聞事件、生活中的案例,和大學生們分享如何做好壓力管理,包括:睡眠、冥想與放鬆、生涯規劃與時間管理、正向思考、自我效能、身心交互作用、心理治療等。藉由本書讓我們學習與壓力為友,認識壓力,培養更清明、積極、正向、樂觀的人生態度。通過它,將使我們身心得到安頓,未來的人生更有自信和意義。

(摘錄自博客來網路書店)


Monday, April 13, 2015

Clearer Skies Over China: Reconciling Air Quality, Climate, and Economic Goals

Edited by Chris P. Nielsen and Mun S. Ho 
online access from EBSCOhost
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China's carbon dioxide emissions now outstrip those of other countries and its domestic air quality is severely degraded, especially in urban areas. Its sheer size and its growing, fossil-fuel-powered economy mean that China's economic and environmental policy choices will have an outsized effect on the global environmental future. Over the last decade, China has pursued policies that target both fossil fuel use and atmospheric emissions, but these efforts have been substantially overwhelmed by the country's increasing energy demands. With a billion citizens still living on less than $4,000 per year, China's energy and environmental policies must be reconciled with the goals of maintaining economic growth and raising living standards.

This book, a U.S.--Chinese collaboration of experts from Harvard and Tsinghua University, offers a groundbreaking integrated analysis of China's economy, emissions, air quality, public health, and agriculture. It first offers essential scientific context and accessible summaries of the book's policy findings; it then provides the underlying scientific and economic research. These studies suggest that China's recent sulfur controls achieved enormous environmental health benefits at unexpectedly low costs. They also indicate that judicious implementation of carbon taxes could reduce not only China's carbon emissions but also its air pollution more comprehensively than current single-pollutant policies, all at little cost to economic growth.

(Excerpt from amazon.com)

用我一輩子去忘記 : 夜色温柔的故事

柴靜著 晏文娟編
online access from SuperStar Digital Library
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本書出於聽眾深深的懷舊之情,對作者從業以來的歲月進行了回顧和總結。除對三年來《夜色溫柔》節目進行了經典回放外,還收錄了作者部分散文隨筆作品。

(摘錄自books.google.com.hk)

這本書面世時,我已25歲。人生正在緊要關口,大的決斷呼之欲出。離開電台之後的這兩年,命運暗涌幾近詭異。現在的我,定居在北京,做了電視主持人,剪髮,化妝,在各城市間飛來飛去訪問名流。兼職給多家報紙雜誌供稿。其餘三分之二的生活是穿過塵土飛揚的大街去買菜……和開電梯的人聊天……響應居委會的滅蟑運動……故人,舊事大多沒有下落,也無意再問。直到有天出版社的晏文娟來找我,帶了一大束菊,和一本書的約稿信。她說,“這本書,不是因為你,是為了我們。” 我明白。當年她給我寫信時,17歲。一顆顆斜斜的字,是一個人仰面向天時的困惑。我也不過是社會小角色。一份微薄的薪水,與世無交的天真與乖僻,很多人信裡的迷惘也是我的。於是在電台裡,原封不動,讀出他們的文字,算是我的心聲。回答人家熱線裡的問題也不過是幾個字:“是,有人在,聽到了,懂得。” 19歲的人,能勝任的,也不過是這些。當日的聽眾今天都四散於各地,他們的電台年代早過去了,生命的微妙與悲喜也已明白了大半,忘不了的,大概是那一段青蔥歲月吧? ——洗完臉什麼也不塗的年紀……初夏躲不過的茉莉花香……為一個人臉紅心跳的時刻……一大群人笑笑說說在江邊喝啤酒的夜——滿江的漁火……早春三月滿天空輕搖的細小葉子。最淺最淺的,呵,看久了心裡會疼。還有,深夜聽廣播時對聲音背後那個人的擬想,那支抵死纏綿的歌,和那些不明白為什麼會掉下的眼淚。是不是?我坐在漫山遍野的雨裡,寫完《用我一輩子去忘記》。很私人,盡到我最大的誠懇。個人的悲歡本不足道,但聽了你們這些年的故事,這一個,也算我在夜深如海的時候,鼓足勇氣講出來的私房話吧。其他的都是舊作,從各色人物專訪中可以看到我這兩年與世交接的痕跡。還有就是文娟從她收集到的三四十本錄音帶上一點一點編選下來的內容。11月4號,她寄來書的大樣,我坐在床沿上,翻到《尺素寸心》,看著那些失散了多年的信,歲月滾滾而來。……怎麼說呢?我的心情。是的,那些暗夜裡的音樂,喃喃的人聲,從唇齒間流過的一粒粒潔淨的字,在一個年青女子身上留下的氣息,終生不滅。謝謝文娟,謝謝大家。 

柴靜

(摘錄自書中“自序”)


Monday, April 6, 2015

The Language of Social Media: Identity and Community on the Internet

Edited by Philip Seargeant, Caroline Tagg 
online access from SpringerLink
connectcheck holdings in CityU LibraryFind

The internet has revolutionised the way we live our lives in untold ways, but the most far-reaching is the impact it is having on the way we communicate. Social media sites in particular allow us to maintain friendships beyond geographical barriers, to build up and exploit networked contacts, and to cultivate a public image. And how we communicate online has a profound and lasting impact on language and society.

This very timely book The Language of Social Media: Identity and Community on the Internet brings together a broad selection of the exciting and diverse research that is currently being conducted into language on social media sites including Facebook, Twitter, and TripAdvisor. Studies from leading language researchers, and those at the cutting edge of analysis into social media, explore the impact of social media on how we relate to each other, the communities we live in, and the way we manage and present a sense of self in twenty-first century society.

(Excerpt from amazon.com)

余光中談翻譯

余光中 著
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本內容包括︰翻譯與批評、中國古典詩的句法、中西文學之比、幾塊試金石——如何識別假洋學者、用現代中文報道現代生活、早期作家筆下的西化中文、橫行的洋文等內容。

(摘錄自博客來網路書店)

Monday, March 30, 2015

Conversations with Lee Kuan Yew : Citizen Singapore : How to Build a Nation

Tom Plate 
online access from ProQuest Ebook Central
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Political genius is never without controversy, or without mystery. This is what makes it so interesting and so rare. Is Lee Kuan Yew the feral, authoritarian figure that Western critics claim? Or a stoic pioneer in new approaches to developing a nation—uncorrupt, modern, almost scientific? American journalist Tom Plate first interviewed the founder of modern Singapore in 1996 in a continuing back-and-forth with LKY that led to the summer of 2009, when the former prime minister agreed to sit down for two days of unprecedentedly informal but intense conversations that led to this special book. This new edition includes fascinating excerpts from prior interviews, as well as the author’s assessment of the man who goes down in history as the world’s longest-serving prime minister—and as one of the most unforgettable political figures of modern times. “You have done a superb job of capturing the many facets of this extraordinary man….” – Dr Henry A. Kissinger on Conversations with Lee Kuan Yew

(Excerpt from amazon.com)

經濟騰飛路——李光耀回憶錄1965-2000

李光耀 著
online access from SuperStar Digital Library
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1965年8月9日,照顧200萬人民生計的重擔突然落在李光耀肩上,困難重重,前途茫茫,他怎樣為新加坡開闢一條生路呢?

正如他自己所說的,怎樣蓋房子,怎樣修理引擎,都有專著教導。但是,還從來沒有一本書是教人如何把一群來自中國、印度和東印度群島等地的移民組成一個國家的。

今天,新加坡已成為經濟發達、社會穩定和安全的全球化國家,李光耀憶述往事,把畢生治國、發展經濟和建設國防的切身體會,濃縮成幾百頁的回憶錄,讀者必能從中得到啟發。

40年來遍訪世界各國,李光耀跟當代世界政壇風雲人物有廣泛的接觸,共同探討國際與區域局勢。回憶錄中,他以敏銳的觀察力對他們作了生動的描述。

(摘錄自cp1897.com.hk)

Monday, March 23, 2015

The Korean Wave: Korean Popular Culture in Global Context

Edited by Yasue Kuwahara 
online access from SpringerLink
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The rise in popularity of South Korean entertainment and culture, known as the Korean Wave, began and has been promoted as an official policy of the Korean government to revive the country's economy. As such, popular culture products such as K-pop and K-drama are tailored to appeal to the widest possible audience beyond national and regional boundaries. This study of the appeal of Korean popular culture examines cultural production and consumption, hybrid culture, the West versus. Asia, global race consciousness, and changing views of masculinity and femininity, among other topics.

(Excerpt from amazon.com)

村上春樹 = Haruki Murakami

羅佳琦 著
online access from iRead eBook
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目前在台灣關於村上春樹的研究現況雖然是琳瑯滿目,但這些中文論述都偏向零篇單札或感性隨筆,並沒有較完整的中文論著,因此距離解讀村上春樹的世界還有一大段距離。故本書欲借村上的小說世界來建構一個有機的「村上春樹」;透過其小說的寫作手法、語言風格、人物心理和情節結構等方面,勾勒出「村上春樹」的具體面貌,進而知 悉其所以吸引人之處,而如此吸引力的背後又是如何與人的心靈何社會脈動有著相同的頻率。

此間採用小說的基本元素:意象、人物、情節和主題等為媒介,以「文本分析」和「文獻探討」為大要,再輔以精神分析和結構主義的方式來探討。本書的章節架構包括:緒論、意象與寓意、人物形塑、情節結構與時空背景、主題意識及結論。

(摘錄自博客來網路書店)


Monday, March 16, 2015

The End of Power: From Boardrooms to Battlefields and Churches to States, Why Being In Charge Isn’t What It Used to Be

Moisés Naím
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Mark Zuckerberg's inaugural pick for his "Year of Books" challenge, The End of Power updates the very notion of power for the 21st century. Power, we know, is shifting: From West to East and North to South, from presidential palaces to public squares, from once formidable corporate behemoths to nimble startups and, slowly but surely, from men to women. But power is not merely dispersing; it is also decaying. Those in power today are more constrained in what they can do with it and more at risk of losing it than ever before.

In The End of Power, award-winning columnist and former Foreign Policy editor Moisés Naím illuminates the struggle between once-dominant megaplayers and the new micropowers challenging them in every field of human endeavor. Drawing on provocative, original research, Naím shows how the antiestablishment drive of micropowers can topple tyrants, dislodge monopolies, and open remarkable new opportunities, but it can also lead to chaos and paralysis. Naím deftly covers the seismic changes underway in business, religion, education, within families, and in all matters of war and peace. Examples abound in all walks of life: In 1977, eighty-nine countries were ruled by autocrats while today more than half the world’s population lives in democracies. CEO’s are more constrained and have shorter tenures than their predecessors. Modern tools of war, cheaper and more accessible, make it possible for groups like Hezbollah to afford their own drones. In the second half of 2010, the top ten hedge funds earned more than the world’s largest six banks combined.

Those in power retain it by erecting powerful barriers to keep challengers at bay. Today, insurgent forces dismantle those barriers more quickly and easily than ever, only to find that they themselves become vulnerable in the process. In this accessible and captivating book, Naím offers a revolutionary look at the inevitable end of power—and shows how it will change your world.

(Excerpt from amazon.com)

給大學生創業的10項建議: 祖克柏的創業心得分享

張樂 著
online access from iRead eBook
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Facebook祖克柏的創業心得分享

夢想,是一切開始的地方
創業,現代年輕人揮之不去的夢想
祖克柏,一位成功創業者的佼佼者
榜樣,讓他的創業心得成為大家的照路燈

《時代》雜誌這樣描述祖克柏的影響力:「如果將Facebook聯繫起來的5億多人聚集在一起,人口數量僅次於中國和印度,相當於世界第三大國。此外,在馬克·祖克柏領導下的『這個國家的國民』也更有優勢,因為他們掌握了最多的資訊。」毫無疑問,馬克·祖克柏憑藉網路技術與商業模式創新,已經成為新時代的創業偶像。關於這個新的財富新貴和創業英雄,有太多的謎需要破解。

其實,夢想,是一切開始的地方。祖克柏是一個有才情的年輕人,早在菲利普艾斯特中學讀高三的時候,他就跟同學一起開發出了一個MP3 播放機Winamp的外掛程式,引得包括微軟在內的眾多矽谷巨頭向他伸出橄欖枝;祖克柏也具備很強的預見能力,當他自己開發的「課程匹配」和facemash大受追捧的時候,即使其中摻雜著巨大的質疑聲,但是他還是從人們的熱情中預見到社交網路巨大的發展前景;祖克柏同時也堪稱膽識過人,當他創立的Facebook初具規模,日益擴大的用戶需求和哈佛緊張的課程有很大衝突時,他選擇了一般人不敢選擇的一條道路——放棄名校的學位,專心投入自己的創業生涯。這樣的決定日後被證明是萬分正確的,因為創業的夢想不及時孵化,就會變成毫無意義的的空想。

今天,創業已經成為年輕人心頭揮之不去的夢想。但是,夢想不能僅僅停留在空想中,更不能在天馬行空中耗費光陰。把夢想付諸實踐,在躬行中克服困難、迎接挑戰,在省思中走向成熟、奔向卓越,是讓創業夢想成真的不二法門。

曾經有一位年輕的創業者,從開辦養雞場開始了自己的創業生涯,最後取得很大的成功。這個年少有為的創業者說:其實,夢想就像雞蛋,不及時孵化,就會變臭。這句話通俗、簡單,但是發人深思。幾乎每一個人都萌動過創業的念頭,但是,最後付諸實踐的只有很少的一部分,而這很少的人裡面,又只有更少的人取得了成功。

馬克·祖克柏,就是這極少數人中的佼佼者,祖克柏及時孵化了自己夢想,並透過一步一步的潛心經營,讓自己的夢想開出了繁茂的花朵,讓自己的Facebook成為全球各國人們交流的平台,他的創業夢想實現之後,幾乎可以說是建立了一個前所未有的強大帝國。微軟公司創始人之一的保羅·艾倫說:「我無法在世界歷史上找到一個先例,這麼年輕的人卻擁有這麼大的影響力等等,只有一個人,那就是亞歷山大大帝。」這樣的評價可以說毫不誇張,真是恰如其分。

本書講述了Facebook創始人馬克·祖克柏創建、發展Facebook的過程,並且分析了他在公司發展過程運用的一些管理方法,同時彰顯著他作為一個80後的年輕人與眾不同的創業風采。

無論何時何事,榜樣的力量都是無窮的。
想要創業成功、將自己的夢想變為現實的年輕人,想要獲得像祖克柏一樣成功的創業者們,可以從祖克柏創業的歷程中,學習到你們需要的知識,吸取到幫助事業成長的養料,也可以收穫到前車之鑑,吸取一些對創業大有裨益的教訓,避免自己重蹈像祖克柏這樣睿智的人都會犯的錯誤。讓自己的創業路在有了路標的指示後,走得更為平坦順利。

馬克·祖克柏只是一個成功創業者的代表,這個時代還需要千千萬萬個馬克·祖克柏這樣有魄力的年輕人來掌控世界。希望此書能夠給予有心創業的年輕人啟迪和幫助,讓大家在觀摩馬克·祖克柏創業歷程的同時,可以獲得讓自己夢想成真的動力,為自己的創業之路繪製一幅清晰的藍圖。

(摘錄自kingstone.com.tw)

Monday, March 9, 2015

Zig Zag: The Surprising Path to Greater Creativity

Keith Sawyer 
online access from ProQuest Ebook Central
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A science-backed method to maximize creative potential in any sphere of life

With the prevalence of computer technology and outsourcing, new jobs and fulfilling lives will rely heavily on creativity and innovation. Keith Sawyer draws from his expansive research of the creative journey, exceptional creators, creative abilities, and world-changing innovations to create an accessible, eight-step program to increasing anyone's creative potential. Sawyer reveals the surprising secrets of highly creative people (such as learning to ask better questions when faced with a problem), demonstrates how to come up with better ideas, and explains how to carry those ideas to fruition most effectively.

This science-backed, step-by step method can maximize our creative potential in any sphere of life.

• Offers a proven method for developing new ideas and creative problem-solving no matter what your profession
• Includes an eight-step method, 30 practices, and more than 100 techniques that can be launched at any point in a creative journey
• Psychologist, jazz pianist, and author Keith Sawyer studied with world-famous creativity expert Mihaly Csikszentmihalyi

Sawyer's book offers a wealth of easy to apply strategies and ideas for anyone who wants to tap into their creative power.

(Excerpt from amazon.com)

創造力7次方 : 世界最偉大的7位天才的創造力分析 (Creating Minds)

霍華德·加德納 (Howard Gardner)
online access from SuperStar Digital Library
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本書既代表了一個頂點,也是一個起點。說它是頂點,因為它凝聚了我的一生興趣所在,呈現了我所致力研究的創造力現象及某些歷史特別問題的興趣所在;說它是一個起點,因為它為人們研究人類的創造性努力開闢了一條新途徑,這是一條基於社會科學及人文傳統的新途徑。這是一本我在做學生時就非常想得到的書,它同時又是一本我經歷了四分之一世紀的曲折歷程後才能寫成的書。

作為一個成長於20世紀50年代的賓夕法尼亞州斯格拉頓市的年輕人,我勤奮好學,熱愛讀書,其中最吸引我的是那些來自不同國度、不同人物的自傳和歷史書籍。其中最吸引我的是西歐部分,因為我們全家都來自那個地方;其次是美國部分,因為它是我們新家所在的地方。在進大學時。我幾乎沒聽說過心理學,很自然就選擇了歷史作為主修課。但是。當我接觸到埃裡克森的心理歷史學和心理自傳學作品後,才真正找到了智慧的家園。於是,我將研究領域轉向社會關係(大體上說就是社會或行為科學),並且發現自己越來越被人類發展心理學所吸引。
(摘錄自dangdang.com)

Monday, March 2, 2015

How to Deliver a TED Talk: Secrets of the World's Most Inspiring Presentations

Jeremey Donovan
online access from McGraw-Hill ebook library
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DELIVER THE PRESENTATION OF YOUR LIFE--AND LAUNCH YOUR CAREER

A nonprofit dedicated to ideas worth spreading, TED challenges the world's most fascinating thinkers and doers to give "the speech of their lives" in 18 minutes or less. The more than 14,000 talks on TED.com have been viewed over 1 billion times and include those by such luminaries as Tony Robbins, Dan Pink, and Sheryl Sandberg.

Now you can learn how to give a TED-style talk to achieve your personal and business goals.

How to Deliver a TED Talk provides more than 100 invaluable tips--everything from opening with an explicit statement of audience benefits to framing your idea as an action-outcome response to a question worth asking. Whether you're presenting to an audience of 1 or 1,000, this book is an indispensable resource for any public speaker.

"Not just for TED talks, it's a great book for any presentation you have to make. If you want to deeply engage and impress your audience, this is a quick, informative, and brilliant guide." -- PETER BREGMAN, TEDx talker and author of 18 Minutes

"Jeremey's advice was key to my successful TED talk at TEDMED." -- AMANDA BENNETT, Pulitzer Prize–winning journalist and Executive Editor/Projects and Investigations for Bloomberg News

(Excerpt from amazon.com)

商務傳播: 溝通的藝術 (Communicating at Work)

羅納德・B・阿德勒 (Ronald B. Adler), 珍妮・瑪庫特・埃爾霍斯特 (Jeanne Marquardt Elmhorst)
online access from Apabi
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在本書中,作者詳細介紹了如何構造正式與非正式的溝通網絡,如何選擇最合適的溝通渠道,如何處理多元文化及組織文化對溝通的影響,如何妥善利用溝通中的語言與非語言信息,如何有效傾聽,如何建立積極的人際關係、應對批評、管理沖突以及順利談判,如何準備面試,如何在集體與團隊中與他人合作,如何有效開會,如何培養表達能力,如何在演講中組織觀點、設計結構以及針對不同類型演講有效傳播信息等內容。

作者在書中為商務溝通的普遍情境提供了豐富切實的溝通策略,每章都附有職場提示,並配有大量鮮活案例和圖表,行文生動曉暢,實用好讀,可供傳播學、公共關係、經濟管理等相關專業師生教學使用,同時可作為其他專業用以培養學生人際交往、商務溝通能力的通識教材,也是一般職場人士實現自我提升的重要參考書。

(摘錄自dangdang.com)



Monday, February 23, 2015

The Pursuit of Perfect: How to Stop Chasing Perfection and Start Living a Richer, Happier Life

Tal Ben-Shahar
online access from ProQuest Ebook Central
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DO YOU WANT YOUR LIFE TO BE PERFECT?
We're all laboring under our own and society's expectations to be perfect in every way-to look younger, to make more money, to be happy all the time. But according to Tal Ben-Shahar, the New York Times bestselling author of Happier, the pursuit of perfect may actually be the number-one internal obstacle to finding happiness.

OR DO YOU WANT TO BE HAPPY?
Applying cutting-edge research in the field of positive psychology-the scientific principles taught in his wildly popular course at Harvard University-Ben-Shahar takes us off the impossible pursuit of perfection and directs us to the way to happiness, richness, and true fulfillment. He shows us the freedom derived from not trying to do it all right all the time and the real lessons that failure and painful emotions can teach us.

YOU DON'T HAVE TO BE PERFECT TO BE PERFECTLY HAPPY!
In The Pursuit of Perfect, Tal Ben-Shahar offers an optimal way of thinking about failure and success--and the very way we live. He provides exercises for self reflection, meditations, and “Time-Ins” to help you rediscover what you really want out of life.

Praise for Tal Ben-Shahar's Happier:
“This fine book shimmers with a rare brand of good sense that is embedded in scientific knowledge about how to increase happiness. It is easy to see how this is the backbone of the most popular course at Harvard today.”
-Martin E. P. Seligman, author of Authentic Happiness

(Excerpt from amazon.com)

人性的弱點全集 (How to Win Friends and Influence People)

戴爾・卡耐基 (Dale Carnegie)
online access from Apabi
online access from SuperStar Digital Library
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《人性的弱點全集》是當今世界最偉大的成功學家——卡耐基的思想精華和最激動人心的內容。他以對人性的深刻洞見,利用大量普通人不斷努力取得成功的故事,激勵人們取得輝煌的成功。不論你是甚麼職業、性別、年齡,這部充滿力量、充滿智慧的書,在生活中一定會給你啟迪,使你勇敢地克服自己的弱點,發揮自己的優點,成為人際交往的高手,擁有美好、快樂、成功的人生!

(
摘錄自amazon.cn)

Monday, February 16, 2015

Humour in Chinese Life and Culture: Resistance and Control in Modern Times

Edited by Jessica Milner Davis and Jocelyn Chey 
online access from JSTOR
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This book investigates the use of humor in the public sphere and in personal life in China. The contributors cover modern and contemporary forms--comic films and novels, cartooning, pop-songs, internet jokes, and humor in advertising and education. The second of two multidisciplinary volumes designed for the general reader as well as academic audiences, the book explores the relationship between political control and popular expression of humor, including the mutual exchange of comic stereotypes between China and Japan, and draws out important methodological implications for psychological and cross-cultural studies of humor.

(Excerpt from amazon.com)

筆記《清明上河圖》

趙廣超 著
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也許沒有一幅作品比《清明上河圖》更能直觀詳盡地展示北宋都城汴梁風光了。圖中景物繁複,自城郊一直延伸到商業中心地帶,人物也是形形色色,三教九流一應俱全。“若非經過長時間的觀察、記錄和整理,畫家決計不可能將房屋、舟車、橋梁以及各式人物交代得這樣清晰。”在攝影術尚未誕生的、圖像相對蒼白的年代,這幅作品更是彌足珍貴,堪稱“一部宋代民生的百科全書”。並且,除去繪畫作品獨特的“寫實又寫意”的生動性,它的創作比攝影富有更深的人文內涵。

《筆記<清明上河圖>》是一本深入細緻地介紹與分析《清明上河圖》的圖文書,書中所列舉的、圖中所繪的詳細的種類與數目,讓人不得不信作者對《清明上河圖》有著常人難及的熟悉與情感。它如同一本資料齊備、製作精良的文化導遊冊,引領我們一起穿街過巷,走進畫家身處的年月與世界。

圖說以北宋時期整個汴梁的地圖開篇,從地偏人稀的阡陌城郊到逐漸熱鬧的汴河沿岸,再到人潮擁擠的虹橋,最後延展到繁華的市井商區,仿佛真的置身於汴河一帶。其間還穿插了關於藝術、歷史、經濟、建築、文學的具體獨到的解說,如散點透視與焦點透視的差異及其帶給畫面的不同、畫面弧線構圖的結構及其寬闊感、雲集的腳店與分店蘊含的無限商機、往來船舶的貿易運輸、關於城牆年代與考証的探討、宋代各種家具的集合介紹、大戶人家的日常景狀以及生活習性等等。

作者對畫中無論是密可穿針或是疏可走馬的描繪,都給予十分的關注,其文字如天馬行空、旁征博引,豐盈了《清明上河圖》所呈現的歷史輪廓,其圖文並茂的結合,勾勒出北宋時期綜合立體的時代面貌。

也許是因為作者趙廣超的藝術設計師的身份,書籍的裝幀十分精緻。古色古香的淡褐色澤配上簡潔含蓄的封面,給人清新脫俗的視覺感受。書由上下兩冊合成,上部分是以文字為主,以圖案補足,白描或彩畫穿插其中,錯落有致,渾然一體,它也許可以理解為對《清明上河圖》的解構———將整體拆成細微的片斷,配以局部插圖,一一剖析;下部分則是以《清明上河圖》全卷為主干,以文字行注,相得益彰,它保留了圖畫的原生態,讓讀者不至於望梅止渴,這也許是作者執著的追求。正如作者所說,卷軸畫變成書一般的冊頁后,也就無甚趣味了。

既可以在書中欣賞到《清明上河圖》的長卷全貌,也能隨著作者的足跡,在字裡行間與其一起感受沿岸風光與時代滄桑,在這“當年汴京的一天”的長街裡徜徉。無論從形式上或內容上看,此書的上下兩冊都可謂涇渭分明又琴瑟合鳴。

(摘錄自book.douban.com)


Monday, February 9, 2015

The Four Loves

C.S. Lewis
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"We need others physically, emotionally, intellectually; we need them if we are to know anything, even ourselves."

We hear often that love is patient and kind, not envious or prideful. We hear that human love is a reflection of divine love. We hear that God is love. But how do we understand its work in our lives, its perils and rewards? Here, the incomparable C. S. Lewis examines human love in four forms: affection, the most basic, general, and emotive; friendship, the most rare, least jealous, and, in being freely chosen, perhaps the most profound; Eros, passionate love that can run counter to happiness and poses real danger; charity, the greatest, most spiritual, and least selfish. Proper love is a risk, but to bar oneself from it--to deny love--is a damning choice. Love is a need and a gift; love brings joy and laughter. We must seek to be awakened and so to find an Appreciative love through which "all things are possible."

"The Four Loves deserves to become a minor classic as a modern mirror of our souls, a mirror of the virtues and failings of human loving." —New York Times Book Review

"Lewis has a keen eye, a large measure of human sympathy, wit, and a command of simple words." —Times Literary Supplement 

(Excerpt from amazon.com)

霍亂時期的愛情 (Love in the Time of Cholera)

加.馬爾克斯 (Gabriel García Márquez)
online access from SuperStar Digital Library
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講述了一段跨越半個多世紀的愛情史詩,窮盡了所有愛情的可能性︰忠貞的、隱秘的、粗暴的、羞怯的、柏拉圖式的、放蕩的、轉瞬即逝的、生死相依的……再現了時光的無情流逝,被譽為“ 人類有史以來最偉大的愛情小說”,是20世紀最重要的經典文學巨著之一。 馬爾克斯曾說︰“這一部是我最好的作品,是我發自內心的創作。”

(摘錄自博客來網路書店)


Monday, February 2, 2015

149 Paintings You Really Need to See in Europe: (So You Can Ignore the Others)

Julian Porter 
online access from ProQuest Ebook Central
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Visit some of Europe’s greatest museums and galleries in the company of a knowledgeable tour guide.

"Who can resist an art critic with attitude?"
– Former Supreme Court of Canada Justice, Ian Binnie

"It was wonderful! Julian shared his enormous knowledge of the world’s best art with a panache that is irresistible."
– Justice Stephen Goudge, Ontario Court of Appeal

This essential companion to all the major European museums and galleries discusses some of the world’s greatest paintings from Giotto through to Picasso. Julian Porter’s passion for art began with the seven years he spent as a student tour guide in Europe. Since then, he has conducted countless tours of Europe’s famous galleries – The Louvre, The Prado, The Hermitage, The Rijksmuseum, the Sistine Chapel, and many others.

In the usually pretentious arena of art connoisseurs, Porter’s voice stands out as fresh and original. He finds the best of the best, which he describes with entertaining irreverence, and spares you hours of sore feet and superfluous information.

(Excerpt from amazon.com)

世界名畫家全集達文西

吳澤義,吳龍
online access from iRead eBook
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文藝復興極盛時期藝術的確立者——達文西,不只是畫家中最傑出的天才,也是雕刻家、詩人、音樂家、建築師,亦具有機械技師、數學家、科學家的身分,可說是文藝復興時期有著最完全表現的全能型畫家。

達文西的感觸極為敏銳,往往能夠凝住事物即將飛逝的表情;不只是找到事物表象的迷人美感,同時又不會喪失物理學者與解剖學者的觀點,能成功地融合科學家的理性與藝術家的感性兩種相互矛盾的特質,成就出一幅幅構圖精確卻又情感自然流露的傑作。

本書收錄達文西畢生精彩畫作如〈東方三博士的禮拜〉、〈最後的晚餐〉、〈蒙娜麗莎〉等等,刊登多幅素描手稿,給讀者更全面的角度來認識這位文藝復興時期一代繪畫巨匠。

(摘錄自博客來網路書店)

Monday, January 26, 2015

Net Smart: How to Thrive Online

Howard Rheingold 
online access from ProQuest Ebook Central
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Like it or not, knowing how to make use of online tools without being overloaded with too much information is an essential ingredient to personal success in the twenty-first century. But how can we use digital media so that they make us empowered participants rather than passive receivers, grounded, well-rounded people rather than multitasking basket cases? In Net Smart, cyberculture expert Howard Rheingold shows us how to use social media intelligently, humanely, and, above all, mindfully.

Mindful use of digital media means thinking about what we are doing, cultivating an ongoing inner inquiry into how we want to spend our time. Rheingold outlines five fundamental digital literacies, online skills that will help us do this: attention, participation, collaboration, critical consumption of information (or "crap detection"), and network smarts. He explains how attention works, and how we can use our attention to focus on the tiny relevant portion of the incoming tsunami of information. He describes the quality of participation that empowers the best of the bloggers, netizens, tweeters, and other online community participants; he examines how successful online collaborative enterprises contribute new knowledge to the world in new ways; and he teaches us a lesson on networks and network building.

Rheingold points out that there is a bigger social issue at work in digital literacy, one that goes beyond personal empowerment. If we combine our individual efforts wisely, it could produce a more thoughtful society: countless small acts like publishing a Web page or sharing a link could add up to a public good that enriches everybody.

(Excerpt from amazon.com)


馬雲的網路商經:阿里巴巴網站的成功傳奇

李問渠 著
online access from iRead eBook
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有人說,對於馬雲,最好的解讀就是不解讀,他原生態的聲音就是最大的逆勢經營精髓。從一個平凡窮小子到世界電子商務巨頭,馬雲無疑是這個時代的草根英雄和創業偶像。而馬雲艱苦創業所積聚的睿智思維和商道經驗,無疑是一筆巨大而珍貴的財富。

成功的背後往往會隱藏著許多不為人知的動人故事,那麼,在馬雲的傳奇背後,是怎樣的人生呢?到底是什麼,讓如此平凡的馬雲閃耀出了不平凡的逼人光彩?

本書從馬雲對人生的認識、以及他超出常人的「狂妄」、創業精神、團隊合作、經營理念、企業管理、競爭策略、成功之道等多個角度出發,收集了馬雲從創業以來的眾多精彩語錄,完整的呈現給大家。有馬雲一路同行,成功離我們還會遠嗎?

(摘錄自博客來網路書店)

Monday, January 19, 2015

Persuasive Writing: How to Harness the Power of Words

Peter Frederick 
online access from ProQuest Ebook Central
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Developed from powerful techniques consistently proven in the world of multi-million pound commercial bid writing, Persuasive Writing reveals the most efficient and effective ways to make your words work, time after time.

Discover how to:
Transform any document into something truly compelling and persuasive
Understand what your reader really wants to hear and use this to get what you want
Combine logic and emotion to convince even the most sceptical reader

Whether you're writing for business or for pleasure, the longest document or the shortest email, with these and many more proven techniques, Persuasive Writing will ensure every word works for you.

(Excerpt from amazon.com)

質性資料的分析 : 方法與實踐 (Qualitative Data Analysis)

邁爾斯 (Matthew B. Miles), 休伯曼 (A. Michael Huberman)
online access from SuperStar Digital Library
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《質性資料的分析:方法與實踐》釐清了質性研究的科學取向,強化了質性研究者的邏輯思考與實作能力,使得研究新手們更容易走進質性研究之門,順利完成資料分析,進而提高研究者本人與讀者對研究成果的信心。《質性資料的分析:方法與實踐》可以說為質性研究者構築了一條為學的捷徑,它能指引出資料分析的先後之道,從而幫助研究者掌握這個世界的先後之道。

(摘錄自amazon.cn)

Monday, January 12, 2015

赢在性格 (Type Talk at Work)

奧托. 克勞格 (Otto Kroeger), 珍妮特. M. 蘇森 (Janet M. Thuesen), 希爾. 路特萊奇 (Hile Rutledge)
online access from SuperStar Digital Library
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在本書中,我們將以一種令人欣喜的方式來審視我們的性格。它有助於我們與他人達成相互理解,以一種可靠的、積極的方式看待彼此間的差異——不計較處事或具體行為上的是非對錯,而致力於理解個人的性格偏好如何對我們自己及其他人產生影響。通過閱讀這本書,你可以清晰地認識到,不同性格類型的人會採取不同的方式完成每天的工作。讀書的過程也是如此。

有的人很干練,總是提前完成工作,你是不是也這樣呢?還是經常拖拖拉拉,直到最后一刻?有的人喜歡告訴下屬應該怎樣去完成工作,你的上司是不是也這樣呢?還是總讓你對身處的局面感到不甚明確?你是不是發現身邊有幾個人極富創造性,卻從不能在開會時准時出現?另一些人則需要詳細的規程才能集中精力做好每一件事?

奧托.克勞格、珍妮特.M.勞森在他們的暢銷書《贏在性格》中將幫助你輕鬆確定自己及身邊同事的性格類型。這是一本革命性的著作,在它的指導下你將真正理解自己身處的工作環境,並在其中得到最好的發展。本書作者在性格類型觀察方面聲名卓著,運用他提供的技術你將能夠最大限度地發掘員工的工作能力。

擁有本書,你將發現工作變得煥然一新。

(摘錄自dangdang.com)

Monday, January 5, 2015

The Young Professional's Survival Guide: From Cab Fares to Moral Snares

C.K. Gunsalus
online access from ProQuest Ebook Central
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Imagine yourself in your new job, doing your best to make a good impression—and your boss asks you to do something that doesn’t feel right, like fudge a sales report, or lie to a customer. You have no idea how to handle the situation, and your boss is hovering. When you’re caught off guard, under pressure from someone more powerful, it’s easy to make a mistake. And having made one, it’s easier to rationalize the next one.

The Young Professional’s Survival Guide shows how to avoid these traps in the first place, and how to work through them if you can’t avoid them. Many of the problems that arise in the workplace are predictable. C. K. Gunsalus, a nationally recognized expert on professional ethics, uses short, pungent real-world examples to help people new to the work world recognize the situations that can lead to career-damaging missteps—and prevent them. Gunsalus offers questions to ask yourself (and others) to help you recognize trouble and temptation, sample scripts to use to avoid being pressured into doing something you’ll regret, and guidance in handling disputes fairly and diplomatically. Most of all, she emphasizes, choose your mentors for their characters as well as their titles and talents.

You can’t control the people around you, but you can control what you do. Reliance on a few key habits and a professional persona, Gunsalus shows, can help you advance with class, even in what looks like a “casual” workplace.

(Excerpt from amazon.com)

如何改變世界: 社會企業家與新思想的威力 (How to Change the World)

戴維伯恩斯坦 (David Bornstein)
online access from SuperStar Digital Library
check holdings in CityU LibraryFind

商業企業家以經濟而言意味著什麼,社會企業家對社會變革就意味著什麼。

戴維‧伯恩斯坦寫道︰他們是那些為理想驅動、有創造力的個體,他們質疑現狀、開拓新機遇、拒絕放棄,最後要重建一個更好的世界。

《如何改變世界》講述的就是這些卓越個體引人入勝的故事。在美國,一個叫J.B.施萊姆的男人幫助了數以千計的來自低收入家庭的中學生進入大學。在南非,一個叫維洛尼卡‧霍薩的女人發展出一種以家庭為基礎的艾滋病病人護理模式,改變了政府的衛生醫療政策。在巴西,因為法維奧‧羅薩的努力,數以十萬計的邊遠農村居民用上了電。還有美國人詹姆斯‧格蘭特領導和“行銷”了一場全球兒童免疫運動,挽救了2,500萬個生命,也因此為自己樹立了聲望。再還有美國人彼爾‧德雷頓,他創建了一個自願者基地“阿育王”——資助和支持了這些社會企業家,以及千餘個像他們那樣的人,將它們的思想威力撒播到世界各地。

《如何改變世界︰社會企業家與新思想的威力》要告訴我們的是,憑著決心和創造精神,個人也能夠創造出非凡成就。對那些追求在世上留下一個正面印記的人而言,這即是一本激勵讀物也是一本無價的行動指南。它將改變你看世界的方式。

(摘錄自博客來網路書店)

Monday, December 29, 2014

The Secret: What Great Leaders Know and Do

Ken Blanchard, Mark Miller 
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In The Secret, Debbie, a struggling leader finds herself about to lose her job due to poor performance. In a desperate attempt to save her career, she enrolls in a new mentoring program offered by her company. Much to her surprise, Debbie finds her mentor is the president of the company (Jeff Brown).

Debbie decides that all she needs is the answer to one question, "What is the secret of great leaders?" She is convinced that if Jeff will tell her, she can apply the secret in her leadership.

Over the next 18 months Jeff explains to Debbie that the secret is rooted in an attitude. He tells her that she must be willing to become a serving leader rather than a self-serving leader. The secret is that all great leaders serve.

After Debbie learns the secret she still doesn’t know what to do next. Jeff explains that great leaders serve in at least five ways. They…

• See and shape the future
• Engage and develop others
• Reinvent continuously
• Value results and relationships
• Embody the values

The story unfolds as Debbie learns and applies each of these imperatives with her team. As a result, Debbie’s team goes from worst to first. They become the highest performing team within the company.

In the end, Debbie understood that all the changes and improvements were the result of the choices she made as a leader. She realized that to SERVE is a choice. Debbie decided once and for all, she would no longer be a self-serving leader, she would be a serving leader! --This text refers to an out of print or unavailable edition of this title.

(Excerpt from amazon.com)