Monday, November 9, 2015

Cool Infographics: Effective Communication with Data Visualization and Design

Randy Krum
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Make information memorable with creative visual design techniques

Research shows that visual information is more quickly and easily understood, and much more likely to be remembered. This innovative book presents the design process and the best software tools for creating infographics that communicate. Including a special section on how to construct the increasingly popular infographic resume, the book offers graphic designers, marketers, and business professionals vital information on the most effective ways to present data.

•Explains why infographics and data visualizations work
•Shares the tools and techniques for creating great infographics
•Covers online infographics used for marketing, including social media and search engine optimization (SEO)
•Shows how to market your skills with a visual, infographic resume
•Explores the many internal business uses of infographics, including board meeting presentations, annual reports, consumer research statistics, marketing strategies, business plans, and visual explanations of products and services to your customers

With Cool Infographics, you'll learn to create infographics to successfully reach your target audience and tell clear stories with your data.

(Excerpt from amazon.com)

郎世寧傳

蘇立群
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check library resources on the same subject in CityU LibraryFind

郎世寧,原名朱塞佩·伽斯底里奧內(意大利語:Giuseppe Castiglione,1688年7月19日-1766年7月16日),意大利人,天主教耶穌會傳教士及中國宮廷畫家,寫實畫風記錄了清朝初期的中國宮廷人物與景色。

郎世寧的代表作品有《百駿圖》、《乾隆大閱圖》、《聚瑞圖》等。

城大新聞網:
城大創意媒體作品令郎世寧傑作活現佛羅倫斯
CityU’s creative media artwork brings Castiglione’s masterpieces to life in Florence





Giuseppe Castiglione
(for Accessible on Campus Only)

Monday, November 2, 2015

Communicate to Influence: How to Inspire Your Audience to Action

Ben Decker, Kelly Decker
online access from McGraw-Hill ebook library
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"The gold standard for communication training programs." ―USA Today

Business communication sucks. At each meeting and presentation, we are inundated with information, leaving us thirsting for inspiration. Sure, we will check off an action item because we have to . . . but what if we were actually inspired to do something? What if we were so moved that we wanted to do it?

Leaders must earn the license to lead. Not by expertise, authority, or title alone, but by influence. In Communicate to Influence, you will learn the secrets of the Decker Method―a framework that has been perfected over the past 36 years. Ben and Kelly Decker add fresh insights to these proven principles so that you can ignite change and inspire action. Discover:

-The Five White Lies of Communicating: learn which barriers prevent you from getting better
-The Communicator's Roadmap: use a tool to visually chart what type of communication experience you create
-The Behaviors of Trust: align what you say with how you say it to better connect with your audience
-The Decker Grid: shift your message from self-centered, all about me content to relevant, audience-centered content that drives action

You are called to communicate well. Not only on the main stage, under bright lights, but every time you speak with your colleagues, your clients, and other stakeholders. It's time to learn how. Stop informing. Start inspiring.

BEN DECKER & KELLY DECKER are the leading experts in the field of business communication. They consult on messaging, cultivate executive presence among the leadership of Fortune 500companies and startups alike, and regularly deliver keynotes to large audiences. Together, they run Decker Communications, a global firm that trains and coaches tens of thousands of executives a year. Ben and Kelly live in the San Francisco Bay Area, where they constantly test and refine communication techniques with their most demanding audience, their three boys.

(Excerpt from amazon.com)

社會科學研究方法 (The Practice of Social Research)

艾爾. 巴比 (Earl Babbie)
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《社會科學研究方法》2013 年版最大的特色為作者清晰易懂的寫作風格,詳細解說質化與量化資料分析、研究設計、實驗法、問卷調查、田野研究、非介入性方法及研究倫理與政治等內容,讓讀者學到有效做研究所必需的邏輯與技巧以及撰寫研究報告的各個步驟,適合社會學、社會工作、心理學、行政學、都市研究、教育學、大眾傳播學、企業管理及政治學等 30 門不同學科,是一本兼顧理論與實務的研究方法暢銷教科書。

(摘錄自博客來網路書店)

Monday, October 26, 2015

The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at Home

by Dan Ariely 
online access from HyRead ebook
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Focusing on our behaviors at work and in relationships, this provocative book offers new insights and eye-opening truths about what really motivates us on the job, how one unwise action can become a long-term habit, how we learn to love the ones we're with, and more.

“Dan Ariely is a genius at understanding human behavior: no economist does a better job of uncovering and explaining the hidden reasons for the weird ways we act.” — James Surowiecki, author of The Wisdom of Crowds

Behavioral economist and New York Times bestselling author of Predictably Irrational Dan Ariely returns to offer a much-needed take on the irrational decisions that influence our dating lives, our workplace experiences, and our temptation to cheat in any and all areas. Fans of Freakonomics, Survival of the Sickest, and Malcolm Gladwell’s Blink and The Tipping Point will find many thought-provoking insights in The Upside of Irrationality.

(Excerpt from amazon.com)

葉靈鳳香港史系列: 張保仔的傳說和真相、香港的失落、香港方物志、香島滄桑錄、香海浮沉錄

葉靈鳳
online access from SuperStar Digital Library (張保仔的傳說和真相)
online access from SuperStar Digital Library (香港的失落)
online access from SuperStar Digital Library (香港方物志)
online access from SuperStar Digital Library (香海浮沉錄)
check holdings in CityU LibraryFind

葉靈鳳,最早一批對香港歷史進行認真研究的學者,於上世紀四十年代年開始在《星島日報》開闢「香港史地」專欄,依據實地調查和豐富藏書資料,以獨到角度寫下大量有關香港「失落」(成為殖民地)的經過、著名「海盜」張保仔事跡以至香港方物等文章,開創了「香港學」研究寫作的先河。「葉靈鳳香港史系列」共五冊,收錄了葉靈鳳有關香港研究的重要文章,為後世提供了全面的香港歷史參考,尤其是開埠前後、鴉片戰爭那一段時期,極具學術價值。

在《張保仔的傳說和真相》中,葉靈鳳旁徵博引,以客觀沉著的態度去挖掘晚清時期的大海盜張保仔的種種真相。張保仔在全盛時期擁有數千艘大小盜船,部眾二萬五千餘人,威震華南沿海。其叱吒風雲的海盜傳奇,中外聞名。據說當時在香港的張保仔洞,遍及紅磡、赤柱、長洲、大嶼山,甚至牛池灣及鴨(月利)洲。有關其藏金地圖之說,更是疑幻疑真,為人津津樂道。

蕭國健導讀:《張保仔的傳說和真相》一書以中、外檔案及文獻資料,考證張保仔的事蹟、出身、在海盜中地位、品德、與香港有關的史實、投降朝廷的經過及最後下落,目的是使人認識有關張保仔的歷史真相。

《香港的失落》收錄香港島為英國割佔前後、開埠初期、二次鴉片戰爭及租借新界有關的文章。通過這些探索性的文章及書介,葉靈鳳為大家逐步解開香港的「失落之謎」。葉靈鳳並非歷史學家出身,他原是愛恨分明的文學作家,因此所寫文章皆立場鮮明,再加上文筆潑辣,文章短小精悍,讀來實在饒有生趣。

丁新豹導讀:葉靈鳳學貫中西,掌握到這麼多外文資料,故往往可以徵引中外文資料作比較,從而探索到事件的真相。葉氏在〈九龍城寨的主權問題〉一文裏,相當詳細的記述了中英雙方就九龍寨城的管治權的角力。記憶中,這是有關此一問題較早的一篇。

《香港方物志》的文章記述的是二十世紀五十年代的香港風物。葉靈鳳將香港的鳥獸蟲魚和若干掌故風俗,運用自然科學知識和民俗學知識,將它們與祖國方面和這有關的種種配合起來,這裏面有科學也有傳說,用散文隨筆的形式寫成。

《香島滄桑錄》所收錄葉靈鳳研究香港史的文章,題材主要分兩類,一是香港成為英國殖民地之後早期的社會現象(如「大笪地的痛心史」),二是考證英佔以前香港的山海史實(如宋末二帝在香港留下的種種史蹟)。文章雖然寫於五六十年前,但涉及不少近年香港社會關注的課題,例如填海帶來的紛爭、政府山的保育,以及因荷李活道已婚警察宿舍的保育而為公眾所注意的城隍廟等。

《香海浮沉錄》收錄了三十五篇有關香港由開埠到二十世紀初的法政歷史的文章,早年的香港華洋雜處,政法制度一時未備,於是諸如「全港英人中毒事件」、「顧利臣街的警匪大槍戰」和「大難財標參的故事」等令人嘖嘖稱奇的事件,遂層出不窮。在書中,葉靈鳳以舒徐不疾、寓考證於趣味的文字將段段舊事娓娓道來,從側面寫出早年香港殖民地的種種危機。

(摘錄自cp1897.com.hk)