Monday, February 6, 2023

The Price of Time: The Real Story of Interest

Edward Chancellor
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The first book of the next crisis.

*Longlisted for the 2022 Financial Times Business Book of the Year Award*


All economic and financial activities take place across time. Interest coordinates these activities. The story of capitalism is thus the story of interest: the price that individuals, companies and nations pay to borrow money.

In The Price of Time, Edward Chancellor traces the history of interest from its origins in ancient Mesopotamia, through debates about usury in Restoration Britain and John Law ' s ill-fated Mississippi scheme, to the global credit booms of the twenty-first century. We generally assume that high interest rates are harmful, but Chancellor argues that, whenever money is too easy, financial markets become unstable. He takes the story to the present day, when interest rates have sunk lower than at any time in the five millennia since they were first recorded - including the extraordinary appearance of negative rates in Europe and Japan - and highlights how this has contributed to profound economic insecurity and financial fragility.

Chancellor reveals how extremely low interest rates not only create asset price inflation but are also largely responsible for weak economic growth, rising inequality, zombie companies, elevated debt levels and the pensions crises that have afflicted the West in recent years - conditions under which economies cannot possibly thrive. At the same time, easy money in China has inflated an epic real estate bubble, accompanied by the greatest credit and investment boom in history. As the global financial system edges closer to yet another crisis, Chancellor shows that only by understanding interest can we hope to face the challenges ahead.

(Excerpt from amazon.com)

微復原力:結合科學與正向心理的幸福生活習慣 (Micro-Resilience)

邦妮‧聖約翰 (Bonnie St. John), 亞倫‧海恩斯 (Allen P. Haines)
online access from HyRead ebook
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不受壓力和負面情緒影響,也不再被情緒綁架;
短短五分鐘簡單調整身心狀態,隨時保有健康活力


邦妮•聖約翰是第一位在冬季殘障奧運拿下獎牌的非裔美國滑雪選手,退役後創立顧問公司,致力於幫助領導人與團隊引出最大的潛力與最佳表現。美國前總統小布希稱讚她是勇氣的化身,柯林頓總統指名她擔任白宮國家經濟會議人力資本議題諮詢委員,NBC新聞更稱邦妮是全美最激勵人心的女性,連微軟、IBM等財星500大企業都邀請她擔任領導人顧問。

看似亮麗成功的邦妮,她的人生並不順遂。出身貧困的非裔美國人,五歲因病截肢後裝上義肢,在家中曾遭到父親性侵,又要承受母親多次試圖自殺的壓力。邦妮在困境下依然勇往直前,活出自己的人生。

為了幫助更多人,她從個人經驗出發,結合科學與正向心理學的研究,發展出一套簡單順利克服人生逆境的有效方法叫做「微復原力」。

微復原力就是靠著重新訓練大腦,幫身體充電,改變生活方式,迎向挑戰。能讓我們從全新角度看生活,打破原本的思維模式,重新看待情境與問題。

◎微復原力包括五個面向
✓大腦重新聚焦 ✓重設原始警報 ✓轉念 ✓恢復活力 ✓提振精神

只要培養習慣善用這些技巧,就能量身打造適合自己、快速有效恢復活力的策略,並且迅速擺脫負能量。面對生活與工作的多重壓力,學會以習慣配合生理機制隨時善用微復原力的技巧,就能夠很快重新振作,迎向挑戰。

「本書提供帶來啟發的小故事,讀完後跟著一起做,就會有勇氣面對逆境,也有自信不管人生多曲折,都能好好面對與處理。」──凱文•卡洛(Kevin Carroll),作家、講者、變革推動者

(摘錄自博客來網路書店)

Monday, January 30, 2023

Doing Case Study Research : A Practical Guide for Beginning Researchers

Dawson R. Hancock, Bob Algozzine, Jae Hoon Lim
online access from EBSCOhost Ebooks
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Now in a Fourth Edition, this how-to guide is an excellent starting point for anyone looking to begin case study research. The authors—all professors teaching graduate students in education and other professions—provide the structure, detail, and guidance needed for beginning researchers to complete a systematic case study. Improvements for this edition include more practical and detailed guidance for conducting a literature review, a more efficient and easy-to-understand reorganization of the case study examples, and updated citations throughout the text. As with previous editions, this succinct handbook emphasizes learning how to do case study research—from the first step of deciding whether a case study is the way to go to the last step of verifying and confirming findings before disseminating them. It shows students how to determine an appropriate research design, conduct informative interviews, record observations, document analyses, delineate ways to confirm case study findings, describe methods for deriving meaning from data, and communicate findings.

Book Features:
- Straightforward introduction to the science of doing case study research.
- A step-by-step approach that speaks directly to the novice investigator.
- Many concrete examples to illustrate key concepts.
- Questions, illustrations, and activities to reinforce what has been learned.

(Excerpt from amazon.com)

跑鞋革命 : Reebok創辦人喬.福斯特稱霸全球的品牌傳奇 (Shoemaker)

喬.福斯特 (Joe Foster)
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★★★Reebok創辦人喬.福斯特親筆寫下的Reebok回憶錄★★★
專業技術+消費者導向+策略佈局+滿心熱情,
讓Reebok從英國鄉間闖進了世界殿堂


福斯特以平實有趣的筆調道出一路上的跌宕,包含創業初期開創市場與資金短缺的問題,領先時代開發出特殊耐磨鞋底、極簡輕量緩震跑鞋、創新軟皮革,期間還引來Adidas警告商標抄襲、Puma認為商品雷同等同業競爭。他更慧眼識人開拓了女性有氧健身市場,透過娛樂產業的行銷使Reebok鞋款成為鞋履界的巨星,而網球市場與NBA球員迪.布朗在灌籃大賽為Pump球鞋充氣的畫面更確立了其地位,不再只是與Nike、Adidas和Puma並列,而是首屈一指的領頭羊。

「雖然從剛起步的運動品牌到世界第一耗時三十一年,但我清楚知道,正是這一路上的漫漫蜿蜒,才讓我擁有到達終點的準備。」

本書談及品牌成功的因素與業務挑戰,包含產品定位、行銷策略、供應商與經銷商的分配、全球布局策略等等。此外,內容也呈現出福斯特在創業過程中遇到的人情冷暖,員工的同甘共苦、女兒的生病、妻子的不諒解等。這是一本呈現成為世界一流品牌面臨的挑戰和犧牲,更是一個小型地方企業透過適合的產品以及大膽的願景,戰勝困難讓自己更加成長的精采故事。

(摘錄自博客來網路書店)

Monday, January 23, 2023

Lessons in Chemistry: A Novel

Bonnie Garmus
online access from ProQuest Ebook Central
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#1 NEW YORK TIMES BESTSELLER GOODREADS CHOICE AWARD WINNER • Meet Elizabeth Zott: a “formidable, unapologetic and inspiring” (PARADE) scientist in 1960s California whose career takes a detour when she becomes the unlikely star of a beloved TV cooking show in this novel that is “irresistible, satisfying and full of fuel” (The New York Times Book Review) and “witty, sometimes hilarious...the Catch-22 of early feminism.” (Stephen King, via Twitter)

A BEST BOOK OF THE YEAR: The New York Times, Washington Post, NPR, Oprah Daily, Entertainment Weekly, Newsweek
“The most delightful novel I read this year...fresh and surprising...I laughed out loud!”—Philip Galanes, The New York Times
"A unique heroine...you'll find yourself wishing she wasn’t fictional." —Seattle Times


Chemist Elizabeth Zott is not your average woman. In fact, Elizabeth Zott would be the first to point out that there is no such thing as an average woman. But it’s the early 1960s and her all-male team at Hastings Research Institute takes a very unscientific view of equality. Except for one: Calvin Evans; the lonely, brilliant, Nobel–prize nominated grudge-holder who falls in love with—of all things—her mind. True chemistry results.

But like science, life is unpredictable. Which is why a few years later Elizabeth Zott finds herself not only a single mother, but the reluctant star of America’s most beloved cooking show Supper at Six. Elizabeth’s unusual approach to cooking (“combine one tablespoon acetic acid with a pinch of sodium chloride”) proves revolutionary. But as her following grows, not everyone is happy. Because as it turns out, Elizabeth Zott isn’t just teaching women to cook. She’s daring them to change the status quo.

Laugh-out-loud funny, shrewdly observant, and studded with a dazzling cast of supporting characters, Lessons in Chemistry is as original and vibrant as its protagonist.

(Excerpt from amazon.com)

百歲時代 : 當人生百歲成為常態, 我們該如何活得更好? (Extra Time: 10 Lessons for an Ageing World)

卡米拉・卡文迪許 (Camilla Cavendish)
online access from HyRead ebook
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21世紀,人類正式走入「百歲時代」。
全球醫療系統都尚未準備好,
但巨大的醫療商機卻悄悄浮現;
社會動力普遍老化,
卻讓銀髮上班族有了翻轉人生的機會!
全民長壽的此刻,
我們該如何「活得久,又活得精采」?

當人生真的70才開始,
家庭、健康、心理、醫療、工作型態與商業活動,都將產生鉅變!
形塑長壽社會的未來樣貌,第一本全球老化時代的最佳指南。

「全球壽命延長,真的是好事嗎?如果老齡化社會只會讓我們變得更貧窮、更悲傷,我想所有人都不會希望『老而不死』。然而,無論是對個人而言還是對國家而言,變老都不一定等同於虛弱和無意義。作者完成了一份重要的宣言,闡明了老年社會可以如何成為更好的社會。」──羅伯特·佩斯頓(Robert Peston),英國ITV新聞政治編輯,前BBC新聞經濟編輯

「全民長壽,會帶來什麼巨大變化?人類要為此付出什麼代價?這本書話題引人注目,論點不失樂觀,並提出了可貴的建議,重新定義了長壽的價值。豐富的統計數據以及針對貧富差異的細緻觀察,令人嘆為觀止。最重要的是,作者勇於挑戰我們對衰老的觀念,使這本書成為我們每個人的案頭必備書。」 ──艾米莉·麥特莉絲(Emily Maitlis),BBC Two新聞主播,時事節目Newsnight主播,BBC紀錄片導演

「這是一本令人振奮、實用且不失樂觀的好書,只要方向正確,人類不僅可以享受長壽,還能讓生命更加充實。每個人桌上必不可少的讀物。」──亞利安娜・哈芬登 (Arianna Huffington),《赫芬頓郵報》創始人

(摘錄自博客來網路書店)