Monday, March 30, 2015

經濟騰飛路——李光耀回憶錄1965-2000

李光耀 著
online access from SuperStar Digital Library
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1965年8月9日,照顧200萬人民生計的重擔突然落在李光耀肩上,困難重重,前途茫茫,他怎樣為新加坡開闢一條生路呢?

正如他自己所說的,怎樣蓋房子,怎樣修理引擎,都有專著教導。但是,還從來沒有一本書是教人如何把一群來自中國、印度和東印度群島等地的移民組成一個國家的。

今天,新加坡已成為經濟發達、社會穩定和安全的全球化國家,李光耀憶述往事,把畢生治國、發展經濟和建設國防的切身體會,濃縮成幾百頁的回憶錄,讀者必能從中得到啟發。

40年來遍訪世界各國,李光耀跟當代世界政壇風雲人物有廣泛的接觸,共同探討國際與區域局勢。回憶錄中,他以敏銳的觀察力對他們作了生動的描述。

(摘錄自cp1897.com.hk)

Monday, March 23, 2015

The Korean Wave: Korean Popular Culture in Global Context

Edited by Yasue Kuwahara 
online access from SpringerLink
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The rise in popularity of South Korean entertainment and culture, known as the Korean Wave, began and has been promoted as an official policy of the Korean government to revive the country's economy. As such, popular culture products such as K-pop and K-drama are tailored to appeal to the widest possible audience beyond national and regional boundaries. This study of the appeal of Korean popular culture examines cultural production and consumption, hybrid culture, the West versus. Asia, global race consciousness, and changing views of masculinity and femininity, among other topics.

(Excerpt from amazon.com)

村上春樹 = Haruki Murakami

羅佳琦 著
online access from iRead eBook
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目前在台灣關於村上春樹的研究現況雖然是琳瑯滿目,但這些中文論述都偏向零篇單札或感性隨筆,並沒有較完整的中文論著,因此距離解讀村上春樹的世界還有一大段距離。故本書欲借村上的小說世界來建構一個有機的「村上春樹」;透過其小說的寫作手法、語言風格、人物心理和情節結構等方面,勾勒出「村上春樹」的具體面貌,進而知 悉其所以吸引人之處,而如此吸引力的背後又是如何與人的心靈何社會脈動有著相同的頻率。

此間採用小說的基本元素:意象、人物、情節和主題等為媒介,以「文本分析」和「文獻探討」為大要,再輔以精神分析和結構主義的方式來探討。本書的章節架構包括:緒論、意象與寓意、人物形塑、情節結構與時空背景、主題意識及結論。

(摘錄自博客來網路書店)


Monday, March 16, 2015

The End of Power: From Boardrooms to Battlefields and Churches to States, Why Being In Charge Isn’t What It Used to Be

Moisés Naím
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Mark Zuckerberg's inaugural pick for his "Year of Books" challenge, The End of Power updates the very notion of power for the 21st century. Power, we know, is shifting: From West to East and North to South, from presidential palaces to public squares, from once formidable corporate behemoths to nimble startups and, slowly but surely, from men to women. But power is not merely dispersing; it is also decaying. Those in power today are more constrained in what they can do with it and more at risk of losing it than ever before.

In The End of Power, award-winning columnist and former Foreign Policy editor Moisés Naím illuminates the struggle between once-dominant megaplayers and the new micropowers challenging them in every field of human endeavor. Drawing on provocative, original research, Naím shows how the antiestablishment drive of micropowers can topple tyrants, dislodge monopolies, and open remarkable new opportunities, but it can also lead to chaos and paralysis. Naím deftly covers the seismic changes underway in business, religion, education, within families, and in all matters of war and peace. Examples abound in all walks of life: In 1977, eighty-nine countries were ruled by autocrats while today more than half the world’s population lives in democracies. CEO’s are more constrained and have shorter tenures than their predecessors. Modern tools of war, cheaper and more accessible, make it possible for groups like Hezbollah to afford their own drones. In the second half of 2010, the top ten hedge funds earned more than the world’s largest six banks combined.

Those in power retain it by erecting powerful barriers to keep challengers at bay. Today, insurgent forces dismantle those barriers more quickly and easily than ever, only to find that they themselves become vulnerable in the process. In this accessible and captivating book, Naím offers a revolutionary look at the inevitable end of power—and shows how it will change your world.

(Excerpt from amazon.com)

給大學生創業的10項建議: 祖克柏的創業心得分享

張樂 著
online access from iRead eBook
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Facebook祖克柏的創業心得分享

夢想,是一切開始的地方
創業,現代年輕人揮之不去的夢想
祖克柏,一位成功創業者的佼佼者
榜樣,讓他的創業心得成為大家的照路燈

《時代》雜誌這樣描述祖克柏的影響力:「如果將Facebook聯繫起來的5億多人聚集在一起,人口數量僅次於中國和印度,相當於世界第三大國。此外,在馬克·祖克柏領導下的『這個國家的國民』也更有優勢,因為他們掌握了最多的資訊。」毫無疑問,馬克·祖克柏憑藉網路技術與商業模式創新,已經成為新時代的創業偶像。關於這個新的財富新貴和創業英雄,有太多的謎需要破解。

其實,夢想,是一切開始的地方。祖克柏是一個有才情的年輕人,早在菲利普艾斯特中學讀高三的時候,他就跟同學一起開發出了一個MP3 播放機Winamp的外掛程式,引得包括微軟在內的眾多矽谷巨頭向他伸出橄欖枝;祖克柏也具備很強的預見能力,當他自己開發的「課程匹配」和facemash大受追捧的時候,即使其中摻雜著巨大的質疑聲,但是他還是從人們的熱情中預見到社交網路巨大的發展前景;祖克柏同時也堪稱膽識過人,當他創立的Facebook初具規模,日益擴大的用戶需求和哈佛緊張的課程有很大衝突時,他選擇了一般人不敢選擇的一條道路——放棄名校的學位,專心投入自己的創業生涯。這樣的決定日後被證明是萬分正確的,因為創業的夢想不及時孵化,就會變成毫無意義的的空想。

今天,創業已經成為年輕人心頭揮之不去的夢想。但是,夢想不能僅僅停留在空想中,更不能在天馬行空中耗費光陰。把夢想付諸實踐,在躬行中克服困難、迎接挑戰,在省思中走向成熟、奔向卓越,是讓創業夢想成真的不二法門。

曾經有一位年輕的創業者,從開辦養雞場開始了自己的創業生涯,最後取得很大的成功。這個年少有為的創業者說:其實,夢想就像雞蛋,不及時孵化,就會變臭。這句話通俗、簡單,但是發人深思。幾乎每一個人都萌動過創業的念頭,但是,最後付諸實踐的只有很少的一部分,而這很少的人裡面,又只有更少的人取得了成功。

馬克·祖克柏,就是這極少數人中的佼佼者,祖克柏及時孵化了自己夢想,並透過一步一步的潛心經營,讓自己的夢想開出了繁茂的花朵,讓自己的Facebook成為全球各國人們交流的平台,他的創業夢想實現之後,幾乎可以說是建立了一個前所未有的強大帝國。微軟公司創始人之一的保羅·艾倫說:「我無法在世界歷史上找到一個先例,這麼年輕的人卻擁有這麼大的影響力等等,只有一個人,那就是亞歷山大大帝。」這樣的評價可以說毫不誇張,真是恰如其分。

本書講述了Facebook創始人馬克·祖克柏創建、發展Facebook的過程,並且分析了他在公司發展過程運用的一些管理方法,同時彰顯著他作為一個80後的年輕人與眾不同的創業風采。

無論何時何事,榜樣的力量都是無窮的。
想要創業成功、將自己的夢想變為現實的年輕人,想要獲得像祖克柏一樣成功的創業者們,可以從祖克柏創業的歷程中,學習到你們需要的知識,吸取到幫助事業成長的養料,也可以收穫到前車之鑑,吸取一些對創業大有裨益的教訓,避免自己重蹈像祖克柏這樣睿智的人都會犯的錯誤。讓自己的創業路在有了路標的指示後,走得更為平坦順利。

馬克·祖克柏只是一個成功創業者的代表,這個時代還需要千千萬萬個馬克·祖克柏這樣有魄力的年輕人來掌控世界。希望此書能夠給予有心創業的年輕人啟迪和幫助,讓大家在觀摩馬克·祖克柏創業歷程的同時,可以獲得讓自己夢想成真的動力,為自己的創業之路繪製一幅清晰的藍圖。

(摘錄自kingstone.com.tw)

Monday, March 9, 2015

Zig Zag: The Surprising Path to Greater Creativity

Keith Sawyer 
online access from ProQuest Ebook Central
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A science-backed method to maximize creative potential in any sphere of life

With the prevalence of computer technology and outsourcing, new jobs and fulfilling lives will rely heavily on creativity and innovation. Keith Sawyer draws from his expansive research of the creative journey, exceptional creators, creative abilities, and world-changing innovations to create an accessible, eight-step program to increasing anyone's creative potential. Sawyer reveals the surprising secrets of highly creative people (such as learning to ask better questions when faced with a problem), demonstrates how to come up with better ideas, and explains how to carry those ideas to fruition most effectively.

This science-backed, step-by step method can maximize our creative potential in any sphere of life.

• Offers a proven method for developing new ideas and creative problem-solving no matter what your profession
• Includes an eight-step method, 30 practices, and more than 100 techniques that can be launched at any point in a creative journey
• Psychologist, jazz pianist, and author Keith Sawyer studied with world-famous creativity expert Mihaly Csikszentmihalyi

Sawyer's book offers a wealth of easy to apply strategies and ideas for anyone who wants to tap into their creative power.

(Excerpt from amazon.com)