online access from ProQuest Ebook Central
check holdings in CityU LibraryFind
check resources on the same subject in CityU LibraryFind
In The Nvidia Way, acclaimed tech writer Tae Kim draws on more than one hundred interviews—including Jensen (as he is known) and his cofounders, the two original venture capital investors, early former employees, and current senior executives—to show how Nvidia played the longest of long games, repeatedly creating new markets and outmaneuvering competitors, including the original semiconductor giant, Intel, which now finds itself well behind the upstart. Kim offers revelations at every step, among them:
An authoritative, myth-busting account of Nvidia’s founding in 1993.
How Nvidia managed to overcome early missteps that would have killed most start-ups.
The benefits of Nvidia’s flat organizational structure, which allows even low-level employees to contribute to the direction of the company.
How Jensen’s obsession with solving the Innovator’s Dilemma—the trend of entrenched market leaders falling to smaller, nimbler companies—drove him to reinvent his approach to corporate strategy.
How Nvidia saw the coming AI wave sooner than anyone else, and how it bet its future on a technology that had not yet arrived.
A rare view into Nvidia’s distinct culture and Jensen’s management principles, The Nvidia Way is a book for our moment as well as an instant classic of business history, with enduring lessons for entrepreneurs and managers alike.
“A captivating history of one of the world’s most important companies and what made it so great. Tae Kim deftly narrates Nvidia’s incredible achievements and instructive failures, and also captures the unique philosophies, motivations, and bets of its founders, scientists, and staffers.”—Matthew Ball, best-selling author of The Metaverse: Building the Spatial Internet
(Excerpt from amazon.com)
