Ben Decker, Kelly Decker
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"The gold standard for communication training programs."
―
USA Today
Business communication sucks. At each meeting and presentation, we are inundated with information, leaving us thirsting for inspiration. Sure, we will check off an action item because we have to . . . but what if we were actually
inspired to do something? What if we were so moved that we wanted to do it?
Leaders must earn the license to lead. Not by expertise, authority, or title alone, but by
influence. In
Communicate to Influence, you will learn the secrets of the Decker Method―a framework that has been perfected over the past 36 years. Ben and Kelly Decker add fresh insights to these proven principles so that you can ignite change and inspire action. Discover:
-The Five White Lies of Communicating: learn which barriers prevent you from getting better
-The Communicator's Roadmap: use a tool to visually chart what type of communication experience you create
-The Behaviors of Trust: align what you say with how you say it to better connect with your audience
-The Decker Grid: shift your message from self-centered, all about me content to relevant, audience-centered content that drives action
You are called to communicate well. Not only on the main stage, under bright lights, but every time you speak with your colleagues, your clients, and other stakeholders. It's time to learn how. Stop informing. Start
inspiring.
BEN DECKER & KELLY DECKER are the leading experts in the field of business communication. They consult on messaging, cultivate executive presence among the leadership of Fortune 500companies and startups alike, and regularly deliver keynotes to large audiences. Together, they run Decker Communications, a global firm that trains and coaches tens of thousands of executives a year. Ben and Kelly live in the San Francisco Bay Area, where they constantly test and refine communication techniques with their most demanding audience, their three boys.
(Excerpt from amazon.com)
該書是國家級"十五"規劃教材,書中融教學實踐與理論研究為一體,作者借鑒了國外批判性思維課程的不同風格,結合北京大學和中國青年政治學院的教學實踐,系統地介紹了一套具有邏輯風格的批判性思維教程,內容涉及對論証的理解,評估各種論証的技術與方法,以及批判性思維在寫作與生活實踐中的應用,既可以作為高校相關課程的教材,又可以成為應用邏輯學的普及讀物。全書內容充實,結構嚴謹,語言通俗朴實。
《社會科學研究方法》2013 年版最大的特色為作者清晰易懂的寫作風格，詳細解說質化與量化資料分析、研究設計、實驗法、問卷調查、田野研究、非介入性方法及研究倫理與政治等內容，讓讀者學到有效做研究所必需的邏輯與技巧以及撰寫研究報告的各個步驟，適合社會學、社會工作、心理學、行政學、都市研究、教育學、大眾傳播學、企業管理及政治學等 30 門不同學科，是一本兼顧理論與實務的研究方法暢銷教科書。
Focusing on our behaviors at work and in relationships, this provocative book offers new insights and eye-opening truths about what really motivates us on the job, how one unwise action can become a long-term habit, how we learn to love the ones we're with, and more.
